Learning Center

The recession has had a devastating effect on people and the economy. The question on everyone’s mind is how did the recession start? Many people have their own opinions on what caused the recession but there is no definitive answer. Some economists say that it was a combination of factors that led to the recession […]

Public relations is the process of managing the spread of information between an organization and the public. It includes creating and managing content as well as building relationships with reporters and other key figures. PR professionals work to create a positive image for their clients, while also protecting them from negative publicity. PR professionals use

Performance counseling is a relatively new therapy designed to help people improve their professional and personal lives. It can be used to help athletes achieve peak performance, business professionals improve productivity or anyone who wants to get the most out of life. This type of counseling can help to improve the individual’s confidence and self-esteem

Performance Management Systems (PMS) help organizations measure and improve employee productivity. PMS usually consists of software that tracks employee time and attendance as well as performance goals and objectives. By tracking employee productivity over time, PMS can help managers identify areas where employees need improvement and provide the necessary training or coaching to help them

Personal selling is a process of communication between two or more people and it is typically used to sell products or services. In a personal selling situation, the seller typically tries to build a relationship with the buyer to understand their needs and wants. This understanding then allows the seller to create a proposal that

Sales analysis is the process of examining sales data to improve future sales performance. Sales data can be examined in several ways including by product, customer, geography and other factors. Many different factors can influence sales results, so by analyzing data thoroughly, businesses can identify trends and patterns that might otherwise go unnoticed. In this

As a business owner, you likely have tasks and duties that are specific to your role in the company. One of these is creating and managing the sales budget. But what is the sales budget? A sales budget is the sum of money that a company plans to generate through sales over a certain period. 

Value chain analysis (VCA) is a business tool that can be used to assess the strengths and weaknesses of your company. By understanding how your company creates value, you can identify areas where you can improve efficiency and increase profits. The value chain includes all of the activities involved in producing and delivering a product

To run a successful sales organization, you need to know what sales territories are and how to manage them.  When it comes to sales, your territory is everything. It determines which prospects and customers you can sell to, how much business you can generate and where your commission dollars come from. That’s why effective territory